Samantha Marsh

Head of Events British Educational Suppliers Association (BESA)

Samantha is Head of Events at the British Educational Suppliers Association (BESA), the UK’s trade association representing over 400 education suppliers. She leads the development and delivery of BESA’s UK and international events, including seminars, exhibitions, and conferences. With a background in museum education and community organising, Samantha brings a deep commitment to creating impactful, engaging experiences for members. She is passionate about listening to the sector, adapting programming to meet evolving needs, and ensuring BESA events provide meaningful opportunities for learning, networking, and growth.